Recently, AT&T announced that they have begun rolling out their new 5G network on a trial basis on Austin, TX, with Verizon following suit with its own field tests later this year. The expectation across the industry is that 5G services will be widely available in the next few years.
So, what's so great about 5G? For starters, AT&T is claiming that 5G can deliver data at speeds from 10 to 100 times faster than 4G. Fast enough, in fact, for wireless cellular-based internet access to supplant the fixed cable-based system used in most American residences (much like the new startup Starry Internet). In addition, 5G is designed to be more software reliant, meaning that future upgrades should be faster and easier; rather than replacing a large amount of hardware, the network can be updated by simply deploying new firmware. Should these claims come to fruition, we could be looking at a seismic shift in the internet service landscape in America. After all, who wouldn't want to download a movie to their phone in seconds (as opposed to hours) and dump their expensive cable internet connection for a faster (and presumably cheaper) wireless solution? While all of that does sound good, I do harbor a few concerns.
First off, one problem the wireless industry has been grappling with for years is capacity. Since wireless networks are relatively new and almost everyone owns a smartphone (which, in turn, typically employ multiple processes and applications that consume a substantial amount of data on a daily basis), cellular carriers have been concerned about how much traffic their networks can effectively handle. To prevent the networks from becoming too congested, most cellular data plans include data caps to discourage consumers from using too much data. While these usage-based caps have proven effective in preventing any widespread data delivery issues (at least according to the carriers), they remain a major point of contention for consumers. After all, what's the point of having a phone that I can stream a movie on if I'm just going to hit my monthly data cap a quarter of the way through?
In this way, increasing speeds is like putting a bigger engine in a car without increasing the fuel capacity: You'll go faster, but not farther. Likewise, while network speeds have steadily improved over the years, data caps really haven't budged. Personally, I would venture to say that most users are much more satisfied with their connection speeds than their data usage limits; after all, my cellular connection speed from my desk at work is 16.5 Mbps (with a 3 GB monthly cap), which is not much slower than my 20 Mbps DSL connection (with no usage cap) at home. However, it seems as if the major carriers have spent much more time and effort attempting to improve network speed and coverage rather than capacity; I can only guess as to why this is (possibly a better return on investment?), but I can tell you that unless the rollout of 5G is met with a significant data cap increase (or outright elimination), the new technology is going to be greeted by consumers with resounding indifference.
Secondly, could coverage be extensive enough to make 5G a viable replacement for land-based internet? Certainly, building and maintaining the infrastructure would be easier; instead of laying untold miles of cables, a carrier could simply install towers that could each deliver wireless internet access across a large area. However, as with cellular connections today, natural and man-made obstructions could come into play. For instance, what about customers who live in a rural, heavily wooded areas? The obstructions caused by the trees, hills, and other geographic features would degrade the wireless signal, potentially delivering a consumer experience inferior to that of traditional terrestrial internet. That said, it's worthing pointing out that these very consumers struggle mightily to obtain access to traditional cable internet due to the expense of building out the infrastructure (a problem 5G would presumably not suffer), so this point could well be moot.
Finally, how much would all of this cost? While major investments in new technology are, by nature, very costly, let's be realistic: Consumers are very price-conscious and aren't likely to quickly adopt something that is too expensive. For example, once 5G coverage starts to be built out, we'll see a new generation of 5G-compatible phone hit the market. However, it's not outside the realm of possibility that the carriers, in an attempt to recoup some of the cost of their investment, may elect to place a 5G "tax" (or likely they'll call it something like an "access fee") on each 5G device purchased through them. In addition, in more conspicuous manner, the carrier may simply choose to increase the cost of their data plan offerings to achieve the same end. Also, in the case that a home internet access plan is offered, how would its pricing compare to traditional cable internet? Earlier I presumed that it would be cheaper since the infrastructure would be less expensive to build and maintain, but the initial rollout of any new service is going to incur significant cost; early adopters may be compelled to foot the bill for that investment.
In conclusion, while I do think that the introduction of 5G technology is exciting and a big step forward, I'm going to be careful about getting too enamored before my concerns are addressed; after all, I'd take cautious enthusiasm as an alternative to risking crushing disappointment, haha. As always, feel free to let me know what you think and what questions or concerns you may have about this plan for 5G service.
ISP's in general have a special place in my hierarchy of loathing. The ISP industry is an industry that greatly suffers from a lack of competition(especially in rural area like Mississippi). Cities are 'claimed' by cable companies on a city by city basis. If you are outside the city you either have AT&T or something like Hugh's Net or Wilde Blue which I hardly consider internet. Needless to say if you aren't happy with your service, you have no other options to turn to. This leads to these companies gouging consumers and no real progress being made on improving service. These companies have no reason to invest the considerable amount of capital that it would take to upgrade infrastructure to eliminate these little fiefdoms. If you compare the speed and availability of internet in Europe to what we have here its not even remotely close. We might as well have dial up compared to how things work in Europe. Granted western Europe has a much smaller landmass to work with than the continental US. This disparity in landmass does play a large part in how poor much of the infrastructure in rural area is currently. However these companies(mainly looking at you AT&T) refuse to invest the money to improve anything. They are content to gouge and provide terrible customer service and support. For real, what other industry has such a wide-spread reputation for poor service regardless of what company is in question? Having said that whole bunch of stuff, I think that something like 5G is problematic to bring into people's homes. Wireless is a technology that has a very hit or miss reputation as far as connectivity goes. However I think that 5G could have an interesting role in infrastructure. If 5G is truly what AT&T claims it to be there is no reason they can't use 5G towers to circumvent having to lay fiber. Towers can connect various rural areas and the existing copper can be used to handle the to-the-home delivery process. It would be much cheaper for AT&T than running fiber and provide them with the ability to provide higher speed internet to a larger area. This also means that it would allow other companies to compete in these rural areas because AT&T by law would have to allow other companies to use their media if they are offered fair market value for its use. Currently the infrastructure is so bad that other companies can't offer effective service over AT&T media but 5G would change that. So I think how AT&T deploys 5G will be interesting and I hope there is another company willing to attempt to compete here in the southern region and force AT&T to at least try to be company that pleases the consumer.
ReplyDeleteYou're completely right about the lack of competition and the apples-to-oranges comparison with Europe. One point that I'd add is that in addition to having a more urban population than the United States (which, as you described, helps in building out and maintaining infrastructure), internet access is more socialized in the E.U than it is in America. In Europe, ISPs are paid by the government to build out infrastructure (as internet access is considered a public utility), so the financial burden does not fall squarely on the ISP (unlike in the U.S. where all internet infrastructure is built using private investment capital). In addition, major ISPs do adopt anti-competitive practices in areas in which they've built out their network, which for all intents and purposes, should be illegal. However, since these same ISPs sign municipal exclusivity agreements that grant access to otherwise underserved areas (ostensibly benefitting the local area), local and state governments tend to turn a blind eye to such practices; were you to ask the ISPs about this, they would tell you that they should be allowed to "protect their investment". However, these new services that are about to come online from AT&T, Verizon, and Starry could disrupt the entire system by providing a way for low-cost infrastructure to reach the same customers and deliver comparable service, providing competition in a sector that badly needs more of it. That's what I would really like to see.
ReplyDeleteI also skipped the part where there are places in this region of the country that can't get internet access except through mobile hotspots and the like. Which is also a problem. Internet should be treated like power and water, as a utility, something needed in everyday life.
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